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What does freedom look like when you’ve stopped asking for permission to be yourself?”
A COMMUINTY MOVING From Success to Significance
The Shift
The Seasoned Shift: From Success to Significance Through Awakening, Transformation, and Empowerment is a personal growth experience for professionals, leaders, and entrepreneurs in their 40s, 50s, and beyond who are ready to redefine what fulfillment means in this next chapter of life. More than a training—it’s a call to courage, clarity, and reinvention. If you’ve achieved career success but still feel there’s something more, this journey will guide you through releasing the need for external validation and stepping into a life rooted in purpose, peace, and lasting impact.
Who We Are, Where We Came From, and Where We’re Headed
"I stand at a moment in life where reflection is no longer optional—it’s sacred. The chase for validation, for applause, for someone to say I mattered… it all faded. What remains now is clarity. Not because I figured everything out, but because I stopped asking the world for permission to be who I already am.
I have lived enough to see the patterns, to hold both joy and pain in the same palm, and to let go of expectations that were never mine to begin with.
This space—The Seasoned Collective—was born from that truth. It’s for those of us who have carried too much, for too long… and are ready to lay it down. Not in bitterness, but in liberation. Because there is a freedom that only comes when you stop performing—and start becoming."
- Kenneth Braswell
the book - the anchor
Kenneth Braswell’s Too Seasoned to Care is a profound exploration of identity, self-worth, and the liberation that comes with embracing one’s authentic self. As the author moves through his life’s journey, from his formative years to his seasoned reflections, he offers a narrative that is both deeply personal and universally resonant.
Too Seasoned to Care is a masterful blend of memoir, self-help, and reflective narrative. Its continuity and thematic focus remain intact, with each chapter building on the last to create a cohesive exploration of what it means to live authentically.
Release Date: August 2025